PrinterBees Official Small Business Marketing Blog

Every Door Direct Mail (EDDM) Your Questions Answered

Posted on February 6, 2013 by Nadine Larder | 0 Comments

Every Door Direct Mail – Also know as EDDM is really taking off and we’ve received a lot of great questions about how to get started, what the postcards size requirements are, addressing, the indicia, what can be sent and what can’t be sent. We’ve put a quick movie together to help you get comfortable with EDDM. Contact PrinterBees for…

Just mailed 272 6.5X9.5 Postcards for $39 – See receipt below

Posted on February 3, 2013 by Nadine Larder | 0 Comments

If you’ve not heard about Every Door Direct Mail (EDDM) from the Postal Service, it’s time we bring you up to speed. It’s like “God’s gift to small business marketing“! I just wrapped up a mailing of 272 pieces and the total cost of postage was only $39!!! They were 6.5 x 9.5, large postcards. Here’s the receipt, I paid…

I Received Your Marketing But…

Posted on January 16, 2013 by Nadine Larder | 0 Comments

I recently received a clear envelope full of marketing for many different companies and as I reviewed it, I realized I was totally bored and had lost interest by the fifth marketing piece in the stack. I’ll admit that I’m “different” when it comes to the way I see, tune-in to and look at marketing sent my direction, but it…

How many visitors does it take to make a profit? Small Business Advice

Posted on December 10, 2012 by Nadine Larder | 0 Comments

came across this questions in my Twitter stream: it’s a good question. Question“How many website visitors does it take to make a profit?” Answer: There’s not one solid answer, there’s many variables to turning a profit and a few key things you can do to help get you on the path to turning to profit on-line. I’ve checked out the…

Instagram 101 – What You Need To Know… It’s Hot!

Posted on November 26, 2012 by Nadine Larder | 1 Comments

Instagram is hot…hot…hot in social media right now and Tumblr close behind it. I cannot stress enough how important it is to be on Instagram and active with it. I learned everything I know about Instagram from my 12 year old daughter, who is the “master”, from my perspective. She’s 12 and has more than 2000 followers and she picks…

Why content is important to building your brand

Posted on November 21, 2012 by Nadine Larder | 0 Comments

One of the blogs I follow is a blog called Copy Blogger and it’s filled with information on how to be effective with marketing on the Internet. This is one of the things I came across while catching up on my reading and @copyblogger (Twitter) has provided this infographic to share on this blog. Thank you Copy Blogger. The information…

The secret to the “corporate discount” from the USPS

Posted on November 19, 2012 by Nadine Larder | 0 Comments

For small business to succeed, there has to be some sort of marketing in place. Many small business owners aren’t sure where to start and the USPS just made it easier by offering the “corporate discount” (for lack of a better term) to Small Business America. The postal service now has a product called “Every Door Direct Mail” (EDDM) where…

Rookie email marketing mistakes, Part 2

Posted on November 15, 2012 by Nadine Larder | 0 Comments

This the second of a two-part blog post about email marketing, here’s the link to the first post. We left off at his third mistake, which was leaving the email header that says “if you can’t view this message…click here” which SCREAMS email marketing, vs a personal note sent via email. When you send your contacts an email from your…

Rookie email marketing mistakes and how to avoid them

Posted on November 14, 2012 by Nadine Larder | 0 Comments

Email marketing is a very, very effective means of marketing when executed correctly and it can do more harm than good when done poorly. This post was inspired by an email marketing message I received today that in all honesty, offended me. The coach in me wanted to contact him to give him some pointers on how to better approach…

What Is EDDM – Every Door Direct Mail

Posted on November 6, 2012 by Nadine Larder | 0 Comments

EDDM also known as Every Door Direct Mail is a hot new program from the United States Postal Service that is helping small business owners everywhere. With postage rates as low as 14.5 cents and no need for a database or mailing list, small business owners are able to get complete market saturation at a fraction of the cost of…